Who this is for

These are owner-led firms where clients hire on trust and referrals, and where the website has to back up what people hear about you:

• Accounting and tax practices
• Law firms
• Insurance agencies
• Consulting and specialty B2B service firms
• Medical and dental practices

This page is for firms of roughly 10 to 100 people where the owner or a managing partner still makes the marketing decisions.

The problem most professional firm websites have

Most firm websites open with a welcome message, a tagline or a stock photo. A prospect, or an AI tool summarizing your site, has to read several paragraphs to learn what you do, who you help and where you are. People looking for a CPA or a business attorney in Fort Lauderdale now often type full questions, and clear answers can help prospects evaluate their options.

What we do for professional firms

A website that answers the question first

Each service page opens by saying what you do, for whom and where, in the first two lines. We organize pages around the services clients actually search for, not internal practice names. Link: website design development

SEO and AI search visibility

We check that Google and AI tools can reach your key pages, fix technical issues, keep your business details consistent and add structured data so search systems understand your firm. Links: ai seo search, ai search visibility audit checklist, seo vs aeo vs geo

Content that answers real client questions

We write articles and guides based on the questions you hear in consultations. They use plain language, and you review them for accuracy. Link: content marketing

Follow-up that does not depend on memory

We set up inquiry confirmations, routing to the right person and consultation reminders, all connected to your forms and CRM. Links: marketing automation, marketing automation workflows to build

Reporting an owner can read

We set up GA4 and conversion tracking so you can see which pages and channels bring inquiries. Link: marketing analytics

English and Spanish

We produce bilingual websites, video and marketing materials when your clients need them.

Pricing

We offer two monthly packages. Ad spend is billed separately on both. Website builds are not included in either package and are scoped separately. Dedicated SEO and automation projects are scoped in your proposal; they are not automatically included in these retainers.

Marketing Growth Partner: $1,500/month

For established South Florida businesses that want consistent marketing without hiring a full-time employee.

• Marketing strategy and content calendar
• 12 social posts on up to 2 platforms
• Captions, creative design and scheduling
• 1 email campaign
• A monthly performance report and a 30-minute strategy call

Growth & Marketing Partnership: $3,000/month

For established businesses that want a more complete marketing operation and steady lead generation.

• 25 social posts on up to 3 platforms
• 2 email campaigns
• 1 dedicated lead-generation campaign
• Campaign concept, copywriting, creative and execution
• 1 landing page or lead form optimization on your existing platform
• Paid ads management for up to 2 campaigns
• A monthly promo or seasonal offer
• Basic lead tracking and performance monitoring
• A competitor and market visibility review
• A monthly 60-minute strategy meeting

Selected work

Florida Gas

Florida Gas needed marketing that worked for both English and Spanish audiences across video, web and printed materials. We developed a coordinated set of bilingual assets that could be reused across many customer touchpoints, including:

• A commercial video
• English and Spanish voiceover support
• Website content and web support
• Bilingual flyers and promotional creative
• Brand and campaign design assets

Explore the work: florida gas

La Palabra Para Ti Hoy

La Palabra Para Ti Hoy needed a connected digital experience that could support several goals over time: promoting its printed devotional, driving webinar registrations, supporting its app and building a stronger ongoing content presence. We structured the work as one connected system instead of separate tactics, including:

• Landing-page strategy and development
• Email journey and lifecycle planning
• Paid-media campaign support
• Video podcast planning and production
• Episode distribution and metadata
• Short-form content and repurposing
• Social support and campaign creative

Explore the work: la palabra para ti hoy

How working together starts

• A call about your firm, your clients and what is not working.
• A recommendation of the package that fits, in writing, before any work begins.
• Setup begins with the priorities agreed in your proposal, such as tracking, content or follow-up.
• Ongoing work and plain-language monthly reporting.

About Brenda Alpizar, Founder

Brenda Alpizar is the Founder of Impressing Solutions. Her experience spans marketing, public relations, content, media, partnerships, events and production. Clients work with her from the first conversation to the finished project. Link: about

Working with law firms and medical practices

Law firms and medical practices often have extra rules about what their marketing can say and show. We keep copy factual and plain, avoid promises about outcomes, and never use client or patient stories without permission. Your firm reviews and approves every piece before anything goes live.

Frequently asked questions

How fast can I start getting new clients?

It depends on your market, your services, your website and how quickly you respond to inquiries. Search and AI visibility take time to build, and we report progress every month.

Do you only work with firms in Fort Lauderdale?

We work in Fort Lauderdale and across South Florida. We also serve clients remotely across the United States. Meeting in person is helpful but not required.

Do you work with law firms and medical practices?

Yes. We keep copy factual, avoid promising outcomes and do not use client or patient stories without permission. Your firm approves everything first.

What is AI search and does my firm need it?

AI search is when tools like ChatGPT or Google AI Mode answer a question directly and name businesses in the answer. It helps when those tools describe your firm accurately, and it builds on regular SEO.

Who will I work with?

You will work with Brenda Alpizar, our Founder, from the first call to delivery.

Can you work in Spanish?

Yes. We produce websites, video and marketing materials in English and Spanish.

How much does it cost?

We offer a range of monthly retainer packages, as well as customized marketing proposals tailored to each client's goals and needs. Our most popular options are the Marketing Growth Partner retainer at $1,500 per month and the Growth & Marketing Partnership at $3,000 per month. Advertising spend is billed separately, and website design and development projects are scoped and priced separately based on each project's requirements.

Let’s talk

Want more of the right clients to find your firm?

Tell us what your firm does and who you want to reach.

Or email Brenda directly: brenda@impressingsolutions.com